Categories for Marketing Toolkit

Are Occupancy Rates Falling?

January 4, 2018 Written by: Kelly Nygard

Most mornings, I find myself reading through the Senior Housing Forum blog to keep up on industry concerns and news.  There is usually at least one new article that catches my eye, and this morning’s had to do with a Continue reading →

Balanced Wellness

December 14, 2017 Written by: Kelly Nygard

At the request of our Regional Owners at our last National Conference in July 2017, we have updated our Wellness Wheel.  The wheel “did the job”, but was difficult to present in our co-branded community tri-folds that we provide to Continue reading →

Facebook Multi-Tasking

December 14, 2017 Written by: Kelly Nygard

This morning, I listened to a wonderful free webinar from a company called G5, which I found via Senior Housing Forum.  If you scroll to the bottom, you will see the link and it is a free webinar.  If you Continue reading →

Are Videos The Future of Social Media?

November 3, 2017 Written by: Kelly Nygard

How do you market your community?  Magazine ads, newspaper ads, senior service referral companies?  It’s not too hard to make a list, because many senior communities use similar strategies.  Do you consider your website and social media part of your Continue reading →

Marketing Quick Start

October 24, 2017 Written by: Kelly Nygard

You probably already know that Live 2 B Healthy® conducts senior fitness classes in senior living communities across the United States.  Working in joint partnerships with senior living managers, we strive to help increase the independence of their residents through Continue reading →

Where is Your Audience?

October 24, 2017 Written by: Kelly Nygard

One of the biggest challenges in marketing is reaching people where they are. This is especially true now in the age of so many social media channels. Some people prefer to respond to emails, some to phone calls, some like to watch Continue reading →